Unlock Your Online Potential:Dominatewith Search Engine Marketing
Bergie Digital's specialized client care places value on every facet of your digital online presence.
From strategic planning to execution, we prioritize your success at every step!
Goal Identification: Define clear and measurable goals for the SEM campaign, whether it’s increasing website traffic, generating leads, or driving sales.
Keyword Research: Conduct thorough keyword research to identify relevant search terms and phrases that align with the campaign objectives.
Campaign Structure: Organize campaigns, ad groups, and keywords into logical structures to ensure relevance and improve performance.
Compelling Ad Copy: Create compelling and relevant ad copy that entices users to click, highlighting unique selling points and calls-to-action.
Landing Page Optimization: Optimize landing pages to align with ad messaging and encourage conversions, ensuring a seamless user experience.
Bidding Strategy: Implement a strategic bidding strategy based on campaign goals, budget, and competition, considering factors like keyword relevance, ad position, and bid modifiers.
Ad Extensions: Utilize ad extensions to provide additional information and enhance ad visibility, such as site links, callouts, and location extensions.
Tracking Setup: Implement conversion tracking to measure campaign performance accurately and attribute conversions back to specific keywords and ads.
Continuous Monitoring: Monitor campaign performance regularly, analyzing key metrics like click-through rate (CTR), conversion rate, and return on ad spend (ROAS).
Ongoing Optimization: Continuously optimize campaigns based on performance insights, making adjustments to keywords, ad copy, bidding strategies, and targeting to improve results over time.